Embed Meaning & Effort in Your Work to Achieve A Bigger Impact For Your Clients

Choose one thing, it sharpens your focus

I know your time is valuable. These show notes give you the gist of the episode, what is covered, any links or resources talked about in the show, and also gives you a few ways to listen, watch or digest this episode.

Highlights

In this episode we unpack:

• Why choosing a niche can feel uncomfortable, and yet is necessary
• How Sarah transitioned from interior design to mural artistry
• The unseen impact of her work – including a powerful story from a primary school support worker who contacted Sarah to express how it affected a highly autistic little boy in her care.
• Why your “invisible value” matters more than you think
• What Sarah defines a true subject matter expert

What I got from Sarah’s sharing is that her career path wasn’t linear. From interior design to sales and marketing, through redundancy, motherhood, and back again, her story reflects what many of us experience: trying things on, figuring out what fits, and learning to trust what pulls us forward.

Now, with over 700 large-scale murals completed across schools, hospitals, businesses and public spaces, Sarah creates work that does far more than decorate. Her murals shift how people feel, behave, and connect within a space.

I hope you enjoy this episode.

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A bit more about Sarah Hodgkins

Sarah is an award-winning mural artist based in Northamptonshire. Since 2005, she has completed over 700 murals across healthcare, education, commercial and public environments.

With a background in interior design, Sarah approaches murals differently – considering not just the artwork, but the people, purpose, and experience of the space.

Her work is known for transforming environments into places that feel meaningful, engaging, and connected.

Find out more about her on her website, connect with her on LinkedIn, or see more of her day-to-day work on Instagram and Facebook.