[PODCAST] EP027 – Shelley Rostlund & Mai-kee Tsang

The Power of Sustainable Visibility®

Sep 1, 2023 | Experience

Safeguard yourself first, before taking action

I know your time is valuable. These show notes give you the gist of the episode, what is covered, any links or resources talked about in the show, and also gives you a few ways to listen, watch or digest this episode.


This episode’s topic, in a nutshell…

Wow, this is a very different episode. We packed a lot into it. I’m so happy that I get to share Mai-kee’s genius with you. She has such a gentle approach to business, which is rare to find and a joy to come across. I love that she is living out a model for excellence in business – which demonstrates that you do not need to be loud, highly energetic (and ‘go-getter’) and in-your-face to get and gain attention.

I like her way. It makes me breathe easier and my heart rate comes right down when I hear her speak. See what you think.



In this episode we unpack:

  • What her Sustainable Visibility® concept is all about
  • The 3-Step Framework to crafting your own Sustainable Visibility®
  • The concept of a visibility buffet (I LOVED THIS IDEA)
  • Mai-kee’s thoughts on my ‘subject matter expert manifesto’
  • She shares her gorgeous ‘Black vs White Belt Ethos’ with us which is a super metaphor to think of when thinking about subject matter experts
  • When a subject matter expert is considered a thought leader. (Are all subject matter experts thought leaders?)


Be sure to listen to the full episode, I ask Mai-kee to share how she approaches her day, how she chooses when and how to work. I think you’ll find it insightful to see a different example of what it’s like to run an online service-based business…which doesn’t entail hustling and flying private jets.


Ways to watch, listen or digest this episode:

Full transcription: Click here for the audio with follow-along transcription.

Listen on the go, on your mobile phone: Click here to find the show on your favourite podcast app.

You can watch the episode in full colour here:

All full episodes are recorded in video as well, and are uploaded to the show’s playlist on my YouTube channel. (Click here to quickly subscribe to my channel to see future episodes).


If you want to watch with auto-generated captions – click the captions icon on the YouTube play bar menu at the bottom of the video.


A bit more about Mai-kee

[PODCAST] EP027 – Shelley Rostlund & Mai-kee Tsang

Mai-kee Tsang (She/Her) is The Sustainable Visibility® Mentor, ICF Certified Trauma-Conscious Leadership Coach, Podcast Guesting Strategist and Public Speaker.


She helps socially conscious leaders become sustainably visible so they can continue to make a deeper difference to those they serve – all without compromising their own capacity, safety and values in the process.


Find out more about her on her (GORGEOUS) website at maikeetsang.com, and connect with her on Instagram. You can subscribe to her ‘Inside Insights’ newsletter as well.

(We mentioned her amazing friend Gigi Davarashvili, a Brand and Website Designer who designed her gorgeous website – you can find out about her here: One 6 Creative.)